Today, we’re sharing the success story of the “Calimax Delivery Service” project created by Freaner Creative and Design, winners of the prestigious Graphis Advertising 2023 Gold Award. The Crazy Cart is the official mascot for Calimax, the largest supermarket chain in the northwest of Mexico. What started as a seasonal promotion has become a regular yearly event that keeps shoppers returning for more. So, come along with us as we take a shopping trip through this creative campaign for The Crazy Cart and its impact on Calimax’s success.
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