Tag: Branding

ArtCenter Student Takes Kodak’s Legacy and Focuses It Into the Future

In her conceptual rebranding of Kodak as part of her ArtCenter College of Design project, Esther Yeseul…

Code Switch Captures 60 Years of Art in Every Letter

Code Switch, led by Jan Šabach, crafted a brand identity for the University Museum of Contemporary Art…

Top Shelf New Talent Behind ‘Rowdy Tiger’ Whiskey

Emerging from the creative pool of the University of North Texas, Kristina Armitage is a promising talent…

Transforming a Great British Theatrical Powerhouse

Amidst a rapidly evolving cultural landscape, the Birmingham Repertory Theatre, a titan of British theatre, embarked on…

UNT’s Freshly Perked Design is Steaming with Success

In the creative corridors of the University of North Texas, a cold brew packaging design has been…

New Talent ‘ODE’: Where Wabi-Sabi Meets Urban Vibes

From ArtCenter College of Design, Chloe Zhang‘s project “ODE” is a conceptual boutique hotel brand set amidst…

Nokia: Lippincott Crafts a Tech Titan’s Bold New Era

It’s often said that the most powerful brands are not just remembered, but reinvented. Enter the legendary…

The New Old: SVA Grad Blends Holbein with Contemporary Design

Imagine if the essence of a 16th-century artistic genius was encapsulated through the lens of modern design….

Japan’s Triplet Design Puts Polish into COCON’s Sustainable Jewelry Campaign

Amid the growing movement towards natural resource sustainability and recyclability, one entry in the Graphis Advertising 2024…

Preserving Tradition in Modern Rebranding

In the ever-evolving realm of branding, the most remarkable stories often lie in narratives of evolution rather…

Daniel Hechter Paris: The Good Life We Live When We Live the Life We Want

Fashion designer Daniel Hechter’s captivating campaign “AH LA BELLE VIE” from Advertising 2023, based on the idea…

How CASALEX Blends Classical Art with Modern 3D Design

For this Graphis Design 2024 Awards entry, designer Haotian Dong shares the inspiration behind the brand design…