Ashley Flanagan : Quaker Oats

Design Annual 2014

For the 2014 Design Annual, our team reviewed an entry of the Quaker Oats logo. The famous mascot, named Larry, was redesigned for a look that can only be reached with age. Quaker Oats and has made some subtle changes to its lead man. Larry’s thinner face has a refreshing color and it appears he has a new uniform with a trimmer fit. The firm Hornall Anderson and designer Ashley Flanagan is responsible for the 2012 Quaker Oat image.