Surreal World of Electronic Music Posters
Event posters have always been an essential tool in advertising, and in electronic music, they have become increasingly more creative. Thoughtful design choices can go a long way toward making any marketing material more attractive and memorable.
An example is this compelling event poster entry for the Graphis Poster 2024 Awards created by Kyrgyzstan designer Roman Postovoy of Supremat for Music Reactions. The event’s featured headliner was the legendary “CJ Bolland” (above, left), the English-Belgian electronic music producer and remixer whose productions have captivated and included working with seminal artists such as Orbital and Depeche Mode.
The poster for the event sends us into another dimension. Supremat combines abstract 3D models, unusual textures, and reflections to create a surrealistic atmosphere that speaks directly to the intended audience in such a way as to stimulate viewers’ imaginations and pique their interest. The visuals usually give off a high vibe, techno, and imaginary atmosphere when it comes to promoting the electronic music event.
By using minimalistic design, viewers are encouraged to focus on the shapes and colors instead of being distracted by too many details, making it appealing to those seeking clarity in the art. The flat gradient background enhances the poster’s layering and surreal quality, much like the build-up of electronic music beats. At the same time, the strategic use of colors and typography is pivotal in drawing attention to the event’s headliner. The headline in red, which stands out in strong contrast against the background imagery, is eye-catching and energetic, mimicking the changing pace of electronic music beats. Various sans-serif fonts further add to the dynamic effect, creating a harmonious relationship between the design and the music. It’s as if you closed your eyes for a second and imagined an association heard from the electronic music beats, where the surreal and strange imagery changes one by one as the track progresses.
Whether you’re a fan of electronic music or other genres, this poster is sure to leave a lasting impression and inspire you to delve deeper into your own projects.
Celebrating Cross-Cultural Design: The Amigos Poster
Design is a powerful tool that brings people together, transcending borders and cultures. The “Amigos” poster (above, right) is a testament to this, embodying the spirit of collaboration and representing over a decade of cross-cultural cooperation between the BICM International Poster Biennial in Mexico and the Taiwan International Student Design Competition. This piece was expertly designed by Antonio Castro of Antonio Castro Design, who shared with us the story behind this impressive work of art and its journey to being submitted for the Graphis Poster 2024 Awards.
Antonio Castro Design