Advertising Annual 2019: Winning Entry and New Entry Spotlights from USA

ABOVEExtra Credit Projects (Grand Rapids, MI) for Zondervan Bibles | Creative Director: Rob Jackson | Art Director: Chad Hutchison | PLATINUM AWARD
IN THEIR OWN WORDS:
“Our work on New International Version (NIV) products has invited people to come closer to the Word of God by experiencing it in a way everyone can relate to.
We have worked with Zondervan/Harper Collins Bibles — the world’s bestselling English Bible Translations — on product development, cover designs, and all facets of advertising.”

 

ABOVEThe Gate Worldwide (New York, NY) for FS Investments | Retoucher: Alan Radom | Production Manager: Charlie Katz | Art Directors: David Fox and Charlie Williamson | President: Beau Fraser | Main Contributor: David Bernstein | Copywriters: Jeff Lang and Mike Abadi
IN THEIR OWN WORDS:
“The assignment was to create awareness that FS Investments uses a thoughtful approach when designing their financial products.
How do you prove to investors that a product they can’t see or touch is intelligently designed? For FS Investments, we compared their products to the meticulous, iconic designs of a NASA spacesuit, Cervelo triathlon bike, and Paul Reed Smith guitar.
While the results are confidential, the client is very happy. And that’s a good enough result for us.”

Good news — the Advertising Annual 2019 Competition deadline has been extended until July 3! Check out more work from the Graphis Advertising Annual 2016 Competition for some inspiration (you can buy the book here.)

Author: Graphis