Design as a Call to Conscience: The Poster Work of Derwyn Goodall

Canadian designer Derwyn Goodall brings typography and message into striking harmony across a body of work that is equal parts bold, poetic, and socially engaged. With over 75 Graphis awards to his name, his posters cover an extraordinary range—from colorful celebrations of culture and literature to deeply felt responses to global crises. Whether he’s honoring Maurice Ravel’s 150th birthday with vibrant visual rhythm or confronting terrorism with ominous typographic symbolism, Goodall’s work challenges viewers to feel, think, and respond.


I am a Canadian graphic designer and educator living in Toronto. 

Professionally, I am an accredited creative director and designer (RGD) with 35 years of high-profile,  award-winning design and 20 years of post-secondary teaching experience. 

Goodall Integrated Design is a full-service strategic branding and design studio. We embrace an ideas-driven design process, meaningful collaboration, and a rigorous attention to craft. We specialize in branding, corporate identity programs, print, packaging, environmental design, signage, wayfinding, and interactive experiences.  

A part of my design practice involves giving back to the design profession by teaching and inspiring future designers. Four years ago, I began an ongoing project designing posters that advocate for social change. My posters have reached a global audience and have garnered international praise.

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Author: Graphis