Category: Packaging

Read blog entries about creative packaging designs to learn from the pros and gain inspiration for out-the-box design thinking.

Reimagining the Season Ticket Experience for NYC’s Most Devoted Fans

For devoted sports fans, there’s nothing like getting those season ticket packages in the mail. While it…

Hotel Tango Distillery Pours Pride from Every Bottle

Raise a glass to Pride! Hotel Tango Distillery, a veteran-owned, artisan distillery based in Indianapolis, Indiana, celebrates…

Gift Box Bringing Wuhan’s Spring to Life

Every March, Wuhan awakens in a blush of cherry blossoms as petals dance across East Lake and…

Twelve Winemakers Agreed on One Thing: This Label.

In a time of crisis, a bold label brought a region together. When the winemakers of Ticino,…

PepsiCo Plays the Long Game in Brand Thinking

You don’t make it 125 years without a few reinventions. But when you’re Pepsi—a brand that lives…

Play Studio Softens the Edges of Pharma with Human-Centric Aesthetic

In a category known for cold, clinical design, Play Studio brought a more human approach to Cy…

Beyond the Box: Designing the Xbox Packaging System for a Global Stage

Packaging might be the first thing a customer touches, but for Ten Gun Design, it’s the last…

Design on the Rocks: CF Napa’s Aquatica

With a maritime vibe that flows as smoothly as the spirit inside, CF Napa Brand Design’s packaging…

Xiaomi’s Mi Watch Packing Ticks with Precision

Xiaomi’s Mi Watch packaging is a masterclass in time-inspired design. Lu Chen and her team transform an…

Inside Cue’s Leroux Redesign

In a masterful blend of heritage and modernity, designer Matt Erickson of Cue reimagines Leroux’s storied identity…

Sandstrom Partners’ Pantalones Tequila Design Bottles McConaughey’s Vision

The story of Pantalones Tequila Organico begins with a bold vision from Matthew McConaughey and Camila Alves:…

Montréal Design Studio Reimagines Iconic Café Olimpico’s Packaging Design

Continuing our celebration of Canadian design excellence, we explore how Station Montréal Design Bureau transformed a beloved…