How large a role does environmental policy play in the design and production of your work?
Some clients have to be green — thankfully the cost of 100PC sheets has become more affordable; and waterless soy-based inks are still → [[Read the full article...]]
Celebrated as “the Dickens of the paintbrush,” it can be said that few artists have captured the culture of 20th-century America as well as Norman Rockwell.
A New Yorker by birth, Norman’s quirky, often comical depictions of everyday life earned him immediate success in the art world and beyond. In addition to advertising campaigns, greeting cards, story illustrations, posters and books, Norman was best known for his → [[Read the full article...]]
Michael Murphy’s Chapstick Chap Lift, a recent submission in the upcoming New Talent Annual 2014, is skillful design work of an implausible, yet strikingly realistic Chapstick ski lift. Though comical and almost absurd, the ad succeeds in its ultimate aim: attention-grabbing and memorable.
Michael is a student of School of Visual Arts professor Vinny Tulley. Tulley began his career as an art director, eventually becoming a creative director for → [[Read the full article...]]
Primo Angeli – Branding and Identity
Primo Angeli’s designs capture well the distinct edge and flair of the west coast style. But this Italian designer’s trademark work goes beyond his California base; His designs can also be seen on posters, billboards and museums across the world.
Primo has been a driving force in today’s international graphic communications industry. Primo’s national award-winning design for marketing and communications has earned him a client list that includes → [[Read the full article...]]
At the AIGA conference in Vancouver last year you talked about design influencing culture and how that, in turn, can influence the corporate structure, → [[Read the full article...]]
Jin Young Yoo’s Live Big is an immediately identifiable design that draws in a broad range of people through something that resonates with all: the drive to travel. Under the direction of Professor Jack Mariucci, the entry was submitted to our upcoming New Talent Annual 2014.
Because who doesn’t want to spend the night in Positano, Italy? A small margin of people — which is why, were EPSON to launch → [[Read the full article...]]
He was one of advertising’s most respected innovators. Helmut’s best work — VW, Polaroid, Avis — would remain relevant for decades to follow. His ads would be spread across the pages of magazines and billboards across the nation, gaining unprecedented popularity. While much work often goes behind a good idea, Helmut’s ads were founded upon one notion: simplicity. Said BBDO’s Donna Weinheim of Krone in Magazine Issue 307:
“There’s reverence → [[Read the full article...]]
Established’s branding for The Knights, a New York City-based orchestra, demonstrates well the stunning effect of a well-designed black & white motif.
Colour increases brand recognition up 80%, according to a study conducted by the University of Loyola. A surfeit of additional studies can attest to the power of color in grabbing a viewer’s attention. → [[Read the full article...]]
How do you approach a problem?
Our approach is rigorous, we start with extensive research and analysis of the content. → [[Read the full article...]]
